Case Study
Project
05
SOLA
Wellness / Visual Identity
Project Overview
SOLA creates skincare and wellness rituals designed for slower days. The brand needed a visual identity as calm and considered as its products.
Client
SOLA
Industry
Wellness & Beauty
Services
Identity / Packaging / Art Direction
Year
2025
01
The Challenge
Calm without being quiet.
Wellness is full of soft, similar brands. SOLA needed to feel serene while still being instantly recognisable on a crowded shelf.
02
The Approach
Rituals over routines.
We built the identity around the idea of daily ritual — balancing warmth, restraint, and tactile detail in every touchpoint.
The System
Calm, made visible.
Identity / Packaging / Art Direction
The Result
A brand built to unwind.
SOLA launched its first collection with packaging, retail, and digital working as one calm, coherent system.
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